NEW YORK (AP) — President Donald Trump may be losing, but that doesn’t mean Joe Biden is winning.
At least that’s the concern of a pro-Democrat super PAC embracing a new strategy backed by $15 million in online ads to help close the nagging enthusiasm gap between the Republican president and his Democratic challenger. The strategist leading the super PAC known as PACRONYM warns that Biden is leading many polls “by default” and may lose his advantage unless Democrats give key groups of voters better reasons to get excited about their nominee.
“We really think that Biden’s enthusiasm gap could be a vulnerability,” said PACRONYM founder and CEO Tara McGowan.
Beginning in August, the group and its sister nonprofit will begin pumping millions of dollars into online ads targeting a group of roughly 1.7 million “low-information” left-leaning voters — largely women of color under 35 — spread across Michigan, Pennsylvania,